Coronavirus time has changed the rules of the game in business: optimization became the main word of the year. She touched and advertising — now more than ever it is important to be visible, to preserve and strengthen their positions. But how to do it in the face of shrinking budgets? How to stay visible to your customers and reduce advertising costs without reducing its quantity and quality tell in our material.
to survive in a crisis, need to find those ways that I didn’t pay attention or didn’t know how to approach it. Now, many companies choose this method as tenders e-procurement. High competition creates for the customer more favorable terms. And of course, first of all it concerns the cost of services: in the end, the price can be significantly lower than the original.